What people say about me
John Cronin, CEO, Azure Solutions
We achieved a great deal at Azure from spinning out of BT to merging with Subex. One of the significant achievements was to build the most recognised brand in our market in less than three years. Nick Milner, Katrina Dixon and Nick Davis deserve the credit for this astounding success.
Nick Milner, Chief Marketing Officer, Azure SolutionsThe Azure Annual User Conference became “the” event on our events calendar thanks to Katrina’s efforts to make this an informative and enjoyable event for our customers. Katrina owned every stage of the process ensuring the event ran without a hitch. Her commitment, enthusiasm and organisational skills were vital contributing factors in enabling our customers to leave with a positive experience and fond memories.
Sanjeev Gadre, Vice President Marketing, Subex www.subexworld.comKatrina is one of the most dependable people I have ever worked with. When Katrina is working/assigned a project I am always confident that it will get done and as a manager this sense of dependability is a great stress buster. I have always found Katrina extremely committed to her work and her team. A fabulous team player she brings great calm and confidence to the team with her maturity and experience as a professional. I would strongly recommend Katrina.
Patrick Regester, Director of Sales & Marketing, Aconite www.aconite.netOne of our greatest challenges was to raise our profile and generate leads on a limited marketing budget. Katrina was extremely cost-conscious, and achieved this through a co-ordinated programme of news releases to the press, and email lead generation campaigns to our prospects. With minimal investment and a lot of creative thinking from Katrina, we were able to secure media coverage and generate campaign response rates often in excess of 10%.
Norest Chari & Ally Segal, Martin & Co Stratford www.martinco.com
In September 2009, we opened a Martin
& Co Letting Agency in Stratford, East London. After meeting Katrina at a
networking event, we contracted her to develop a marketing
plan to raise awareness of our business amongst local landlords and tenants.
Katrina quickly responded to our needs and presented us with a well researched
plan, identifying the relevant marketing channels. As part of the plan,
she established relationships and negotiated prices with appropriate suppliers.
Katrina has also been responsible for the implementation of the plan and
recently secured free editorial coverage in two local newspapers which has led
to enquiries. We would have no hesitation in recommending Katrina's services to
other franchisees and small business owners
Brian Summerhayes, Managing Director, Barnes International www.barnestest.com
I am pleased to be Katrina's first "Marketing
Lady" client and knew of her from her time at Aconite having been the
recipient of some of her marketing campaigns. Katrina has helped us to
establish a monthly email communication programme, which has been well
received by our customers and prospects . At a recent international
tradeshow, she helped us to clearly articulate the messaging on our
stand graphics and supported us from the UK by sending daily follow-up
emails to our stand visitors, making us look extremely professional
and saving us considerable time.